strategically crafted websites that convert

Responsive WebsITE Design and Development

Your website is a window through which your business says hello to the world. Make sure it’s a good one! Your website performs several key functions in your business. It gives customers an impression of who you are and what you can do for them – while generating leads, converting sales and communicating why people should choose you. You need a website that is designed to achieve these goals and I can help you get there.


does this sound familiar?

  • You have a small business, but no website – just a Facebook page or Instagram account. Meaning the only digital channels your business has are ‘owned’ by another company.
  • You have a website that you DIY’d and looks like it ticks all the boxes – but it’s not converting and you aren’t sure why. You have no idea if and how people are finding you, which pages are generating the most traffic – and what your visitors look like. You can’t optimise what you don’t know.
  • You are missing crucial integrations with your social channels and email marketing systems. There’s no cross promotion meaning you’re not generating leads efficiently or driving traffic from socials to your website. The ever changing digital landscape has left you exhausted and you aren’t sure what to do to fix it.
YEP, I’VE Heard it all before!

YOU’RE NOT ALONE

you’re experiencing these problems because…

01.Not all website developers have a marketing background

There are many talented website developers out there, who can custom make templates, build code and design cloud-based solutions. But a business website needs to be designed in line with business goals – and a marketing strategy. Your website does not stand alone – it represents your brand and interconnects with your other channels and platforms.

02. You’re not a website developer!

Many people choose to DIY their website. And while you might feel a great sense of accomplishment – you can easily miss something crucial that will cost your bottom line. You could be sabotaging your brand with weak foundations or worse – continue attracting the wrong kind of clients. In my opinion, if you are going to spend valuable time and money, get it done right by professionals the first time – while you work on something you WANT to do.

03. Marketing myths make mysteries

Marketing and website design is just one of those topics where many people have many opinions – and it can be hard to decide what’s going to work for you and your business. I understand you want to invest your money in someone you can trust – someone who has your best interests at heart.

IMAGINE what IT WOULD FEEL like to have…

YOUR DREAM WEBSITE THAT

  • Is a true reflection of your brand and makes you proud to share it
  • Connects with your ideal clients
  • Is backed up by visual and marketing strategy, and
  • Does the selling so you don’t have to

here’s my process for website design

01.

WEBSITE FOUNDATIONS

We start with a workshop so I can get an understanding of where you are in your business and where you want to go. I’ll make platform recommendations based on the complexity of systems and integrations required with future scalability in mind. I have a decade of experience with Wordpress + WooCommerce, Squarespace and Shopify.

02.

PLATFORM INTEGRATION

A website that stands alone is not going to get you the best results. I will work with you to integrate your email marketing platform, socials, POS or other internal systems where needed. I will also ensure your site is optimised for search engines, using best SEO practice.

03.

STRATEGY AND TRAINING

Your website needs to reflect who you are! I will work with you to ensure your content feels like you and the branding looks like you.

My marketing background means I can build your website in line with your overall digital marketing strategy. Don’t have one? No worries – we can create one!

You will also be trained on how to manage content edits going forward. This means reduced administration costs as you won’t have to outsource. If you would like more support or hand over the website maintenance, I offer a selection of website care plans to choose from.

frequently asked questions

There is no one single answer to this question. Website designs are quoted based on the needs of each individual project. Every business is unique and has different goals. I design and develop custom websites specifically with your business in mind. I will ask a lot of questions, assess your needs, and give you a quote based on that assessment.

Generally a custom designed strategic website that drives traffic and generates leads for your business starts from $3500 and goes up depending on scope.

I aim for a six to eight week turnaround time on average, however each customer sets the pace for their project. The speed of completion is affected by how much input you can provide during the early phases, your availability for feedback, and how soon the content is ready. The complexity of the site may also be a factor; more complicated sites will take longer to develop.

It’s worth noting I will require all of your assets like logos, branding, copy and images before starting on the design phase of the project. If any of these need to be developed or in need of a refresh – I can help with that too!

No, you don’t! That’s the beauty of remote work.

Yes, all websites will be developed mobile-first in mind. It’s a no-brainer with over 80% of Internet users using mobile devices to surf the web.

Yes, all websites will be developed with SEO best practices in mind. Each page will include optimised headings, images, meta data and content optimisation at a minimum. Your new website will also be sent to Google and Bing for indexing when live. Further SEO optimisation requires a comprehensive SEO strategy and at least a six month commitment. Once your website is live and you have settled in, we will catch up to chat about all things marketing and I will give you actionable strategies to drive traffic to your new site and answer any marketing-related questions.

Since you are the expert on your business, it’s usually best if it comes from you. I will then review it from readability and SEO perspective and make tweaks as necessary. When you sign up for a website with me, I will provide you with a comprehensive Website Content Writing Workbook that will make writing your website copy a breeze. If you are busy or would rather outsource this part of the project, I can write original and strategic content for you at an additional cost. I also have a network of professional copywriters I can refer you to if needed.

Your branding will be one of the foundations of your new website. If you don’t have a logo and/or a brand kit, I will bring on board a brand specialist who will develop these with you. If you already have a logo, but no brand kit, I’ll work with you to get it just right before we start.

You will have lots of input -it is crucial to this process. I will start with a lot of questions about your business, your target audience, your needs, likes and your wants. Working with you will help me develop the right look and functionality. You will be providing feedback during the various phases of the project and I will rely on your honest feedback.

Usually 50% of the project cost is due upon booking your website – this includes a 10% non-refundable booking fee. 25% is due midway through the project or after 30 days, whichever comes first. The remaining 25% is due upon finalisation and prior to going live, or after 60 days, whichever comes first. If you require a payment plan, I’ll be happy to arrange a payment schedule that suits your needs.

It is one of my fundamental values to empower business owners to know how their website functions and how to make updates to it when needed. This is why I will run you through live website training at the end of the project. You will also receive a copy of the recorded session so you can refer back to it in the future. I will also be available to perform any routine maintenance tasks, updates and add more functionality down the road as your business grows. All website maintenance plans include a 10% discount for additional work for 12 months.

I am only an email away! I am here to help you as much or as little as you need, and won’t disappear once the site is launched. All website projects also include an hour marketing session to get you on the right track once the website is live! I also offer website maintenance packages where I take care of all things from backups to updates and security.

real results

Kristen says…

“Kreete worked on the design, compilation, integration and execution of my beautiful website. As soon as we started discussing my visions and goals for my business and website, it became very clear she had a wealth of knowledge and expertise in the area, as well as drive and passion. This enabled me to feel very grateful to have her work on something so special and new to me.

Her communication skills were open, respectful and clear. She gave me different options to take so I always felt like I was still involved in the process. I don’t know how my website would have come together so beautifully or have even launched without her help and expertise.

I feel she is aligned with this work from her own training and study but also from her own experience as an entrepreneur and small business owner. Kreete always has the highest intentions and shows up thoroughly to achieve her goals and the goals of her clients.”

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